I stole that title from Fifty Four Eleven’s interesting article of the same name. Its about picking interesting titles for blog entries.
I try to think about link names being about what you are going to rather than esoteric things like blog names, or the worst, the dreaded “this”. But I hadn’t given much thought to titles of entries.
Another interesting thing I learned from the article was you can see the click through rates of RSS items if you are using Feedburner for your feed, which I am. The click through that was the highest since I change to Feedburner was Ruby on Rails. I’m kind of wondering who is subscribed just from Ruby? Or is that a result of an aggregator somewhere getting all the Feedburner feeds with Ruby in them?